LA Pride Bucks National Trend by Retaining Most Sponsors

by Vanst
LA Pride Bucks National Trend by Retaining Most Sponsors

LA Pride recently announced talent for the parade, with actor Andrew Rannells serving as celebrity grand marshal. Niecy Nash and Jessica Betts are vanguard grand marshals, while Trino Garcia and Adam Vasquez (content creators known as TrinoxAdam) are community grand marshals. With its “Pride Marches On” theme, the event will pay tribute to first responders, relief groups, city officials, and others who served the area during the devastating fires in Pacific Palisades and Altadena in January.

Continuing deals with media outlets ABC News (via channel KABC7), Hulu, TelevisaUnivision and iHeartMedia will broadcast the event on TV, streaming services and radio.

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